As sports grow in economic and cultural importance, there’s no better teaching tool than Sports Business Journal (SBJ). SBJ On Campus brings our award-winning journalism, along with 20 years of archives, analysis and exclusive event content, to your classroom – empowering you to deliver the best learning environment for your students.

SBJ is the leading trusted resource for sports business professionals, delivering breaking news, in-depth reporting, and industry-shaping conferences. Through affordable subscriptions, SBJ On Campus allows students to develop a broader understanding of the sports industry by consuming what the decision-makers consume every day.

Institutional

Professor	Institutional
Full teaching aide (quizzes, weekly drills)	Teaching aide available as add-on for professors
Individual student accounts	Entireprise account for the university (cost effective for students and faculty)
Access to daily news, newsletters and On Campus video content	Unlocked coprehensive website content (daily news, newsletters, all video content)
Class-specific access	University access – including sports, electives and non-core sports management programs
Online portal to manage and monitor student subscriptions	Bi-annual reporting on consumption patterns
Option to receive advanced copies, allowing free print or digital copies at the beginning of the semester

Why Both?

Access to high quality, verified news to all students and faculty, plus full classroom teaching support and measurable outcomes for individual students

Professor

Full teaching aide (quizzes, weekly drills)

Individual student accounts

Access to daily news, newsletters and On Campus video content

Class-specific access

Online portal to manage and monitor student subscriptions

Option to receive advanced copies, allowing free print or digital copies at the beginning of the semester

Institutional

Teaching aide available as add-on for professors

Entireprise account for the university (cost effective for students and faculty)

Unlocked coprehensive website content (daily news, newsletters, all video content)

University access – including sports, electives and non-core sports management programs

Bi-annual reporting on consumption patterns

© 2025 Leaders Group. All rights reserved. The material on this site may not be reproduced, distributed, transmitted, cached or otherwise used, except with the prior written permission of Leaders Group.

Become an industry insider

SUBSCRIBE NOW

User Agreement

Cookie Statement

California Privacy Rights

Ad Choices